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CrustCo.

CrustCo.

I partnered with a pizza company to revamp their brand identity, modernising their logo and creating cohesive print materials, including a new menu and gift card. The goal was to enhance brand recognition and create a visually appealing, customer-friendly experience.

Client

Agency

Service Provided

Brand Identity, Print Design

YEAR

2025

The Goal:

To refresh the company’s visual identity with a bold yet inviting brand that reflects its passion for quality ingredients and traditional recipes. The rebrand aimed to create a more consistent and professional look across all customer touchpoints.

The Challenge:

The existing branding lacked cohesion and felt outdated, failing to stand out in a competitive market. The challenge was to craft a fresh, memorable identity while maintaining the company’s heritage and connection to loyal customers.

The Results:

The new branding established a strong and recognisable presence, improving customer engagement. The redesigned menu and gift card not only enhanced visual appeal but also improved usability and readability. This helped the business create a more polished and professional brand experience, leading to increased customer retention and sales.

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Joseph Gilbey

Brand & UI/UX Designer
Located in London 🇬🇧

© 2025 Joseph Gilbey

Joseph Gilbey

Brand & UI/UX Designer
Located in London 🇬🇧

© 2025 Joseph Gilbey

Joseph Gilbey

Brand & UI/UX Designer
Located in London 🇬🇧

© 2025 Joseph Gilbey