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Bloom is a gamified investment app that makes finance accessible for students. With real-time market simulation, interactive mini-games, iOS widgets, and Live Activities, it creates an engaging, educational experience that simplifies investing while keeping users motivated.
Client
N/A
Service Provided
UI/UX Design, Branding
YEAR
2023
The Goal:
Bloom is a gamified investment app designed to introduce students to investing through interactive mini-games and a real-time simulated market, making finance engaging, educational, and accessible.
The Challenge:
Designing an engaging, user-friendly experience that simplified investing for students while incorporating gamification to maintain engagement and encourage financial learning.
The Results:
Bloom successfully transformed investing into an interactive experience for students, combining intuitive design with gamification to boost engagement, enhance financial literacy, and create a seamless, educational investment journey.
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